Nura headphones are about to be overfunded on Kickstarter to the tune of 1613%. That makes it easily Australia’s biggest success story on the crowd funding platform. The project has raked in a staggering $1.6 Million in funding from an original $100,000 goal, thanks to 7,119 backers.
So what’s the big deal with Nura headphones? Headphones are one of those things that are incredibly personal and through the use of special technology, the headphones are able to adapt to your unique hearing.
It’s not possible to communicate this through words on a page, but when you list to those who’ve tried Nura in person, you see the expression on their face that tells you, they’ve just experience something new, something different and something potentially life changing.
Despite having listened to the same song thousands of times, people report hearing new sounds, or entire new instruments than they’ve ever heard before. This isn’t because the audio has been remastered, instead thanks to the headphones ability to understand and react to their individual hearing properties.
The magic of audio adaption occurs within just 30sec of wearing them.
We’re very used to choosing between earbuds and headphones and each has their advantages and disadvantages. The Nura’s unique design combines both and delivers a deep bass from the over-the-ear cup while the internal in-ear bud provides the higher tones. The ear cup also provides noise isolation from the outside world so you can enjoy the audio from your device in the best way possible.
With just over a day to go before the Kickstarter ends, you’ll want to make sure you make your decisions fast, to invest or not in backing the project.
As with all great quality headphones, they don’t come cheap at $249, however as with all Kickstarter pricing, we know the retail price will be far more expensive. In reality these land somewhere in the mid-price range for headphones with the premium end of the market leaving you with not much change from $500.
For more information or to back the project, head to Kickstarter.