Canon today announced that since 1987, its Utsunomiya Plant in Japan has churned out more than 60 million EF lenses. The world of photography is certainly alive and well my friends. Canon reached its first 10 million lenses made, way back in 1995, 8 years after production started. By comparison, the most recent 10 million have been sold in just 13 months.
Canon’s success in lenses is likely, at least part, attributed to allocating 10% of net sales for research and development. That continued funding results in new innovation including the ‘Worlds first fisheye zoom lens’ scheduled for release in March 2011.
Congratulations Canon, keep making great products and we’ll keep buying them.