Today, July 10th marks the 10th anniversary of Apple’s App Store. After the first generation iPhone was hacked to load 3rd party apps, it was clear the world wanted more than Apple’s default offering. Thankfully they unlocked the platform to unleash a decade of innovation on mobile devices and transformed the...
  • Apple’s WWDC starts tonight, strap yourselves in for a good one

    Each year Apple’s developer conference promotes the successes of the past as well as pitches new developers on developing on their platform. Dubbed ‘The epicenter of change’ this year’s conference is shaping up to be one of the most important for the company. WWDC 2015 is likely to be...
  • Track your parcels, unlock your Australia Post locker with Apple Watch

    The Apple Watch was recently released, but since the start of the year Australia Post has been considering how they could leverage it. With the reasonably safe assumption Apple’s latest product category was going to be a success, the uber accessible device on your wrist could have big opportunities....
  • Westpac first in the world to add mobile banking from Apple Watch

    A smart watch will tell you the time, it’ll track your heart rate, but it also has apps. It’s important for Apple to attract new apps their the new Apple Watch platform. Two Australian banks are getting on-board, namely Westpac and St.George who are putting banking on your wrist. The...
  • Here’s why you need an Apple Watch, or not

    During Apple’s March event this morning, Apple detailed their new Apple Watch. The concept of wearables is well understood, but how Apple will implement and convince you that you need one. Below are the reasons Apple believe their watch is better than those that have come before it. Apple...
  • Apple announce a new 12” Gold MacBook with Retina

    Apple have just announced a band new MacBook which comes in three colours.. GOLD and space grey and silver. The lightest mac ever made, it’s just 13.1mm compared to 17.3 (or 24%) thinner. The keyboard now runs from edge-to-edge and Apple have redesigned a new key design that has...
  • No new Apple TV, just a price drop to US$69

    At Apple’s March event this morning, Apple announced a new price for their Apple TV. The device is the easiest way for Apple users to get their content to the big screen. The Apple TV has had some small internal updates over the years, but has remain unchanged in...
  • Apple Watch arrives tomorrow, could reach $10,000.

    In the early hours of tomorrow, 4am Australian eastern daylight savings time, Apple will hold their much anticipated Apple Watch launch event.  The announcement came way back in September which after the Consumer Electronic Show and Mobile World Congress seems like an eternity ago. While Apple unveiled the watch...
  • Review: iPhone 6 Plus

    This device was provided for review by Telstra’s Corporate Social Media team. We attended the official Melbourne launch of the iPhone 6, and talked with Telstra staff, before receiving a 16 GB iPhone 6 Plus with a Telstra SIM. For me, Apple, iOS, and subsequently the iPhone 6 have...
  • Logitech gives your iPhone the hardware controls Jobs wouldn’t

    What we have here is a the Logitech Powershell, a new controller for the iPhone that transforms your iPhone 5s, iPhone 5, or iPod touch (5th generation) into a PSP-like portable gaming device. While most of you are already running it, its worth pointing out that this requires you...
  • iPad mini with Retina coming in November

    Apple just introduces an iPad mini with a retina display. It starts at US$399 while they keep the existing model, but give discount the price to US$299. The new iPad Mini gets the A7 processor, 5 megapixel camera and much of what we seen in the new iPad Air....

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