TikTok is the most interesting social network right now. The creativity on that platform is second to none. The potent combination short videos, with effects and music clips, seen it become one of the world’s most downloaded apps in 2018. Over the past few months there’s been an increase in the...
  • Ellen can tweet 280 characters, #280characters Twitter experiment driven by data

    Twitter is experimenting with increasing the character limit for tweets from the long-standing 140 character limit, born from the service’s SMS origins, to 280 characters. Twitter says this gives you more characters to express yourself. In a post by Twitter Product Manager, Aliza Rosen and Senior Software Engineer, Ikuhiro Ihara. One...
  • Over 9 million Aussies use Instagram every month, adds new community tools

    Instagram’s have announced some pretty staggering usage numbers. Globally they’re now have 800 million users with 500 of those coming back every single day. In Australia, there’s more than 9 million active users each month, pretty impressive given the 24 million population, many of those who are under the...
  • Get ready to watch shows on Twitter, 35 partners inc Channel 7 signed up

    Twitter has today made two major announcements at the All That Matters conference in Singapore. Twitter wants to be known as the first place you go to see what’s happening, and are now pushing heavily into premium live and in-stream video content. These partnership deals range from sports, news and...
  • Expect to see a lot more Snapchat Spectacles in the world, now on Amazon

    Snap Inc, creators of Snapchat, have finally made it easy for people to get Spectacles, by offering them through Amazon. The US$129.99 price tag will get you a pair of glasses that capture video from your perspective in the world, freeing up your hands to interact with people, sporting...
  • Twitter needs to relax the aggressive media compression algorithm

    When Twitter began, internet across the world collectively sucked and so compressing the hell out of content made a lot of sense both for their bandwidth costs and the data consumption of users. Its now 2017 and the world has moved on. Sure not everyone has the best connection,...
  • Schapelle Corby joins instagram, 100k followers in under 24hrs

    Convicted Bali Drug smuggler Schapelle Corby has joined Instagram. After being convicted and sent to jail way back in 2004 for famously carrying more than 4 kilograms of marijuana in her boogie board bag, Corby has returned to Australia. Update Corby’s account is now passing 150,000 followers as she continues to hide...
  • Facebay Marketplace comes to the web

    Facebook has quickly become the place to buy and sell second hand goods. The Marketplace happened fairly organically with users creating groups for local area buy, swap, sell groups and posting photos of their goods with a description and price. Over the years Facebook has moved to support this...
  • Twitter will live stream the Intel Extreme Masters Sydney 2017 this weekend

    When it comes to professional gaming, this weekend marks a major milestone for Australia. For the first time, Sydney will host a world-class esports event, the Intel Extreme Masters 2017. Twitter today announced that it has partnered with the world’s leading esports companies, ESL and DreamHack, to live stream esports events...
  • Twitter Australia launch DM bot for Transport NSW service delays alerts

    Twitter Australia has a new feature today, specifically designed to help commuters know about transport delays ahead of time. Inevitably there are delays in the system, it may be from maintenance, congestion, emergencies or even strike action, but you need to know if your train is going to be...
  • Next week, you’ll be able to buy stuff through Instagram

    Instagram is fun and cutesy right? While there’s a few ads in your stream, its not serious business right? Well from next week, things are definitely getting serious. Many of the things we take photos of are products and especially the brands that are on Instagram. With mobile making such...
  • Twitter’s inability to determine context and porn, hurting brand

    When you engage with Twitter, you’ll follow #tags and there’s something very broken right now. Hashtags or searches in general on Twitter aren’t smart enough to distinguish intent or context of the user. As a power user, I live with TweetDeck on a second monitor for much of the...
  • Twitter announces #Stickers that work like visual hashtags

    Twitter has just announced a new feature, Stickers. Stickers allow you to get creative by augmenting a photo with their in-built photo-editing tool that allows you to choose from hundreds of accessories, emojis, and props. When you upload a photo with a Sticker to Twitter, the information about your sticker is preserved,...
  • Twitter confirms Tweet objects can surpass 140 characters

    Since Twitter’s inception back in 2006, there’s been this magic 140 character limit which correlated to the length of a SMS message in the US, one way users could interact with the service. Now that we’re sharing Tweets that include text and photos, GIFs, videos, polls, links and live...
  • Gallery: Photos from #HelloWorld Sydney at Twitter Australia

    Tonight was Sydney’s turn for Twitter’s developer event, #HelloWorld. The event invited local developers to hear from Twitter staff about new features in their platform, as well as some great examples of local successes, like Clive Dickins of Seven West Media who spoke about the broadcaster leveraging social to improve business...
  • Twitter’s $250,000 prize for developers #HelloWorld #Promote

    This afternoon I had the opportunity to sit down with Katie Penn, head of platform growth at Twitter and Jenny Goodridge, head of business development, Twitter Australia for an exclusive interview ahead of their #HelloWorld developer event tonight. #HelloWorld is an event held around the world to help Twitter...
  • Facebook Live now available for all

    From today everyone will get Facebook Live. This means you can avoid the capture and upload cycle and simply stream live to your family and friends. Facebook are also making it easier to discover new live videos. Founder Mark Zuckerberg says “Live is like having a TV camera in...
  • Zuck got hands on with Facebook Reactions: Like, Love, Haha, Wow, Sad, Angry

      Facebook has just launched perhaps their biggest change to the platform since it launched. Reactions is now going live across the globe and this morning that rollout reached Australia. Geoff Teehan, Product Design Director at Facebook has detailed the design process and thinking behind the move beyond the Like button....
  • Not only did #YourTaxis fail, they’re completely clueless

      If you work for Uber PR, take the week off. There’s nothing Uber could do to improve the marketing coming as a result of a failed stunt from taxi companies yesterday. After months of very public protests against Uber, fabricated stories of potential safety risks, the Australian taxi...
  • Australia getting a new PM and Twitter is exploding

    Twitter Australia has announced Twitter is going nuts since Malcolm Turnbull officially challenged for the Prime Minister’s position. This afternoon at 4:08PM during Turnbull’s announcement speech, there was a staggering 1,200 Tweets per minute, totalling more than 56,000 Tweets in just 3hrs. On a side note, there’s a smart...
  • Google+ is dead. Dropped from Photos, YouTube etc

    Google’s big experiment in social is over. Google+ launched back in mid-June and now it looks like the experiment is over. Google went super aggressive on forcing users to move to Google+ accounts on basically every service they offer. I can personally attest to the Google+ vs YouTube account...

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