His company isn’t going all too flash and the tablet market is soaring. I guess it makes sense when you hear that Blackberry’s CEO Thorsten Heins thinks that no one will be using tablets in 5 years time.
In an interview with Bloomberg, Heins said that “In five years I don’t think there will be a reason to have a tablet anymore” he then went on to say “Maybe a big screen in your workspace, but not a tablet as such. Tablets themselves are not a good business model.”
In January, Heins said that he will only consider a playbook successor if it can be profitable and his opinion obviously hasn’t changed. The CEO is rethinking whether to offer larger devices as his company continues their push with their new Blackberry 10 OS in a bid to regain some relevance in the mobile market.
Blackberry’s previous tablet attempt was a disaster, lacking basic features such as email which sent both consumers and critics insane.
He also said that a Blackberry tablet would have to be a unique proposition and that he plans for Blackberry to be the absolute leader in mobile computing and that he doesn’t plan on doing that by “being a copycat”.