Sony are launching a new VAIO Pro 13, red edition ultrabook. They claim it’s the lightest 13.3” ultrabook with a touchscreen in the world. The signature red finish is achieved by a variety of painting techniques on different materials, including carbon fibre and aluminium. Multiple paint layers are individually applied and hand-polished, building layer upon layer of lustrous colour.
“Sony has a tradition of designing products built on passion and innovation,” said Jun Yoon, Marketing Manager, Network Entertainment at Sony Australia. Some of that ‘innovation’ includes adding a high speed 512GB PCIe SSD drive, the first notebook PC to do so. The VAIO Pro 13 | red edition includes the necessary Haswell 4th generation, Intel Core i7 processor.
The VAIO Pro 13 | red edition also includes standard Sony features such as a full-size backlit and full-pitch keyboard, track pad and instant PC resume technology. With NFC (Near Field Communication technology) included, users can also quickly exchange website URLs and enable Bluetooth connections by simply tapping a compatible NFC device to the PCs. Which is awesome, as long as you don’t own an Apple iPhone who continue to acknowledge NFC is important.
In addition, the VAIO Pro 13 | red edition features ArtRage Studio, premiere digital arts software. And for those that want to try their hand at video creation, VAIO Movie Creator. Like all Sony VAIOs, the VAIO Pro 13 | red edition is also touch-enabled to unlock the full potential of Windows 8.
Pricing and Availability
Sony’s VAIO Pro 13 | red edition is available from late September at SRP $2,999 exclusively from http://www.sony.com.au/microsite/vaio/red/.